July 29th, 2008

Getting Indexed In Yahoo

Unlike Google, which allows you to use sitemaps as a way to get your site indexed and spidered, Yahoo uses several different approaches to indexing content.

It can take a little while to get indexed, but if you are persistent, you’ll see your site indexed on Yahoo in no time.

First, you need to understand the different ways that Yahoo indexes content because there are both free and paid versions.

However, since Yahoo no longer uses Google for its backend results, and Yahoo Directory listings are now mixed with search results, paying $299 a year to get included in the directory may not be the way you want to go.

Of course, if you have a personal, instead of a commercial website, you can get included in the Yahoo Directory for free. This will take some time; however, it is well worth the effort.

Now, before you submit your site to Yahoo, you will need to make sure that it is properly prepared, and that you have a Yahoo account. You can sign up for free.

Read the rest of this entry »

June 20th, 2008

Internet Marketing Secrets For Your Business

You’ve got an Internet business and you’re ready to be successful. Here are some Internet marketing secrets to help get your site noticed and sell your product.

Use proper keywords. When listing your site with web crawlers be sure to use the best keywords for your product or service. If you are unsure about how to set up keywords you may want to hire an experienced Internet marketing company to help you. Keywords are the ways your site will be listed in search engines so don’t skip this important step.

Design a professional looking web site. People are more apt to buy from companies that look the most professional. If your website is sloppy or doesn’t function well it’s doomed. Hire a professional web designer to ensure that the website looks good. Keep the pages and navigation simple and don’t use too many graphics, which can be too slow for some connections.

Always place purchase or buy now buttons on the pages of your web site so they are easily accessed. It’s amazing how often you will come across a web site that makes you hunt for buying information. With so much Internet competition just a click away always ensures that the customer can make a purchase if they want to.

Read the rest of this entry »

June 20th, 2008

SEO Training – How to Get the Most Out of It

Let’s set the stage…

You’ve just invested valuable time and money by completing your hands-on SEO Training. You are now sitting back in your office contemplating all the wonderful information you just gathered, but you’re really confused on where to start. You pick up your notes leafing through them hoping something will inspire you to know what to do next. You start to drift back to class wishing you where still there. You hated to leave, you didn’t want it to end, you silently wish your instructor was there telling you where to begin.

Good news! I am going to share with you a detailed search engine optimization and internet marketing plan to get the most out of your seo training and to get you started today.

Step #1 – Setting Goals

Before you can really get started you have to know what you want to achieve with your Web site. There could be a number of goals that you have in mind but your first step is get a clear picture of what you want the outcome to be. It could be:

• To gain higher rankings.
• To redesign your Web site to be more user friendly.
• To implement SEO basics throughout your site to make it search engine friendly.
• To increase your visitor response online.
• To open additional windows to your site through social media marketing.
• To launch an article marketing plan.
• Or all of the above.

What ever your goal is it is important to write it down and post it where you can see it every day. “Goals that are not written down are just wishes.”

Step #2 – Keyword Research

Any new project should always include this step. Keyword research is the basis for any successful page on your site. Let’s take the goals above and see how the keyword research you learned to perform in your seo training can be used.

Read the rest of this entry »

June 20th, 2008

Social Bookmarking And The Hub Of Business

The act of social bookmarking is becoming something more than a potential tool for online marketing.

Many entrepreneurs are finding social media sites to place business information in an informal setting.

Once you finish developing your social media site the marketing potential is just beginning. Obviously you hold out hope that visitors will drop by your online presence, but you may want to go fishing for friends.

In some social media environments you are allowed to make a ‘friend’ request while other sites invite you to bookmark sites of interest.

What Does It All Mean?

If you wonder why you should care about making or accepting a friend request or participate in bookmarking let me attempt to explain the process.

When you initiate a friend request to an individual or business you are familiar with it is possible that your social media page will be listed on this secondary site. In essence when someone visits this site they also have a compelling link to your site.

On sites where bookmarking is allowed this feature is often divided a second time. In this kind of site environment visitors can see who you have bookmarked or selected as friends, but they can also see how many others have chosen to bookmark your site.

Read the rest of this entry »

June 19th, 2008

Not All Hosting Providers Are Created Equal

Web Hosting. Some Basic Facts To Consider Before You Take The Plunge!

Web hosting Companies which offer Internet-connected servers that provide space and bandwidth for websites, are called Web Hosts. Big companies deliver private electronic networks which allow for them to host multiple domains on their own equipment and IP address range.

However, for the bulk of beginners that desire an online presence, a rented web host is essential.

There is a broad assortment of hosting plans available. A few are free, other hosting companies charge up to a hundred dollars or more per month. Some companies supply nothing but a small amount of disc space and minimal network bandwidth.

The website owner is on their own for anything else. Others providers offer an array of services, including server and electronic mail administration, backups, website design help, troubleshooting and many other services.

In the world of web hosting, you might frequently discover yourself sharing a server with anywhere from one to one thousand or more other websites, which allows web hosting companies the ability to keep equipment and staff expenses at a lower cost.

Read the rest of this entry »